U.S. Bancorp has introduced the U.S. Bank Shield Visa Card, offering a 0% introductory APR for 24 billing cycles on purchases and balance transfers. After the introductory period, the card's APR will range from 17.74% to 28.74%. The Shield Card includes purchase protection benefits and cash-back rewards, with 4% cash back on prepaid air, hotel, and car reservations booked through the U.S. Bank Travel Rewards Center and an annual $20 statement credit after 11 consecutive months of purchases.

Additional protection benefits include cell phone protection of up to $600 for damage or theft, auto rental collision damage waiver, extended warranty protection, and purchase security covering theft or damage within 90 days of purchase.