DoorDash Expands DoubleDash Ad Solutions to Boost Brand Reach and Post-Checkout Sales

On March 25, 2025, DoorDash introduced new advertising features for its DoubleDash platform, aimed at helping brands connect with high-intent consumers after they’ve completed a restaurant order. DoubleDash allows users to add items from multiple stores to their original order without extra delivery fees or order minimums.

The new ad tools include Banner ads, which appear in the first position post-checkout to boost brand visibility, and upgraded Sponsored Products capabilities, offering better targeting and performance monitoring. Early results show Banner ads deliver over 95% new-to-brand impressions, while Sponsored Products on DoubleDash achieve an 18% higher click-to-conversion rate than standard placements. Brands like Ben & Jerry’s, Red Bull, Pepsi, and Mondelēz have already seen success with these formats.

With access to more than 42 million monthly active users, DoorDash aims to give advertisers a powerful platform to drive incremental sales and reach new customers during the crucial post-checkout window.